Build a strategy grounded in technical insights and platform thinking, following Google's approach from Chapter 2.
What is the core technical insight behind your product or service? A technical insight is a novel application of technology that significantly reduces cost or increases functionality.
Could your product become a platform? How could you open it up to create an ecosystem?
Should your strategy default to open or closed? Consider the trade-offs.
What existing technologies or components could you combine in new ways?